Tuko
I was given the task to design a hypothetical energy drink brand with bold, minimalist packaging and it should target adventurous individuals.
TUKO (hypothetical brand), is inspired by the Tokay Gecko, symbolizing resilience, agility and vitality. The name represents energy and adaptability the drink offers. it comes in three flavors.
The biggest challenge was finding a name that conveyed both adventure and energy. After a lot of brainstorming, I finalized TUKO, a short and impactful name.
